The Challenge: Three Out of Four Leads Going Unanswered
- Over 2,000 leads per month coming into the commercial unit
- More than 300,000 records per month across the full portal (rentals + sales)
- A seven-person commercial team covering all of Colombia
- Could only contact and qualify about 25% of incoming clients
- Every uncontacted lead was a missed deal
- Scaling headcount enough to cover demand couldn’t be justified against operating costs
Ciencuadras is Colombia’s leading digital real estate portal, part of Grupo Bolívar, connecting buyers and renters with more than 1,500 agencies and construction companies. The commercial unit alone was handling over 2,000 leads a month, and the broader portal was generating more than 300,000 records a month between rentals and sales. A seven-person sales team covering the entire country couldn’t keep up. They were contacting only about a quarter of incoming clients, leaving three out of every four leads on the table.
The Solution: AI Agents That Profile and Qualify Every Lead
Dapta built Ciencuadras a voice AI system that handles initial lead contact and profiling, integrated directly with their inventory so every conversation is grounded in what’s actually available.
- AI agents handle initial contact for every new lead
- Profile each client’s buying moment (timing and readiness)
- Clarify requirements like location, budget, parking, and transport access
- Assess the client’s ability and conditions to buy
- Reference live available inventory during profiling for accurate, relevant conversations
- Hand qualified, better-profiled prospects to the sales team
- Extend along the funnel into follow-ups and visit scheduling
Reps no longer spend their day chasing cold leads. The AI does the front-end work, then routes only qualified, well-profiled prospects to the human team. Follow-ups and visit scheduling now run on the same automated layer.
The Results: 3x Contactability, 2x Revenue, 2-3x Productivity Per Rep
- Contactability up from ~25% to ~75% (roughly 3x more leads reached)
- Revenue doubled after rollout
- Per-rep productivity climbed 2 to 3 times higher
- A much larger share of demand handled without adding headcount
- New AI use cases unlocked: commercial follow-ups, priority-client insights for reps, and expansion into mortgage credit management and post-sale processes with Davivienda and the Grupo Bolívar
- Strengthened Ciencuadras’ positioning as an innovative real estate portal and operator, including specialized financial-institution inventories (BRP assets)
With Dapta, Ciencuadras turned overflowing demand into a system the seven-person team can actually run. Three out of every four leads now get profiled instead of one out of every four. Revenue doubled, productivity climbed, and the same engine is now expanding into mortgage credit and post-sale processes. Ciencuadras is also sharing what they’ve learned with the 1,300+ real estate agencies and 50+ developers in their network, helping the rest of the market follow.